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[Achievements Introduction] Taeko's Daily Life

[Achievements Introduction] Taeko's Daily Life

We will also introduce our achievements in PR targeted at parenting generations and in appealing the attractiveness of investments to young people and women!

We would like to introduce our achievements in character marketing for our IP "Taeko's Daily Life." As a solution to the challenge of wanting the Ministry of Health, Labour and Welfare to understand the "Permanent Conversion Rule," which is gaining traction due to labor shortages, we launched a special website in collaboration with our IP, which is popular among working women. We were able to effectively convey key points even through regular content posts. Additionally, we have achievements with Niigata Prefecture and Forex.com. For more details, please refer to the catalog. 【Achievements】 ■ Ministry of Health, Labour and Welfare: Clear explanation of "Permanent Conversion Rule" using Taeko's Daily Life (March 2023 - March 2024) ■ Niigata Prefecture: PR for "Living in Niigata" aimed at child-rearing generations (February 2022 - March 2022) ■ Forex.com: PR for the appeal of investment through collaborative videos (April 2022 - September 2022) *For more information, please download the PDF or feel free to contact us.

  • Video streaming services
  • Video Production
  • Ad management and operations

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キャラクター制作とは？キャラクターを活用してできること！

キャラクター制作とは？キャラクターを活用してできること！

キャラクターを活用するメリットや具体的にどのような活用法があるのかを解説！

くまモンなどの「ゆるキャラ」に代表されるキャラクターをマーケティング などに活用する「キャラクターマーケティング」という手法が定着し、 いろいろな場面で企業や商品のキャラクターを目にする機会も増えて きているのではないでしょうか。 "そろそろ自社のオリジナルキャラクターがいてもよいが使い方がわからない" "実はオリジナルキャラクターは存在しているが活用できていない"など、 どの様にキャラクターを活用していったらよいのか、具体的なイメージが 湧いていない方もいらっしゃるのではないでしょうか。 そこでこの記事ではキャラクターを活用するメリットや具体的にどのような 活用法があるのかを解説していきます。 ※ブログの詳細内容は、関連リンクより閲覧いただけます。 　詳しくは、お気軽にお問い合わせ下さい。

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Character Marketing: Makiba-O Anywhere

Character Marketing: Makiba-O Anywhere

KDDI is currently streaming "Sukima no Anime"! There has been a huge excitement among fans of the original work since the information was released.

We would like to introduce character marketing for our IP "Dokodemo Makibao." Its strengths lie in the overwhelming recognition and popularity gained from its serialization in Weekly Shonen Jump (16 volumes in total) and its adaptation into a television anime by Fuji TV. Any product or service can be effectively promoted through the context of racing. At the time of the information release, it was featured in the main tags on Yahoo! top page and also trended on X. 【Features】 ■ Widely recognized, particularly among those in their 30s and 40s *For more details, please download the PDF or feel free to contact us.

  • Video streaming services
  • Video Production

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[Achievements] Secret Society of the Eagle's Claw

[Achievements] Secret Society of the Eagle's Claw

Introducing numerous achievements in the promotion and awareness of government agencies, expansion of municipal recognition, and promotion of purchasing!

We would like to introduce our achievements in character marketing for our IP "The Secret Society of the Eagle's Claw." To address the increasing issue of "SNS defamation" in recent years, we produced manga and videos featuring "The Secret Society of the Eagle's Claw" and the original character "Heart-kun" to explain "SNS defamation" for the Ministry of Internal Affairs and Communications. In YouTube advertising, both the cost per view and the complete view rate significantly exceeded past initiatives, achieving effective distribution. Additionally, we have numerous achievements with various ministries, including the Ministry of Foreign Affairs, the Ministry of Justice, and the Ministry of Health, Labour and Welfare. For more details, please refer to the catalog. 【Achievements (Partial)】 ■ Ministry of Internal Affairs and Communications: "#NoHeartNoSNS (No Heart, No SNS!)" (December 2022 - March 2024) ■ Ministry of Foreign Affairs: "Go! ODA Man" by the Eagle's Claw (2018 - March 2023) ■ Ministry of Justice: "Consultation on No Family Registration with Issun-boshi" with the Eagle's Claw (March 2023 - March 2024) ■ Ministry of Health, Labour and Welfare: "Labor Insurance Electronic Application" Awareness Campaign (May 2021 - March 2022) *For more information, please download the PDF or feel free to contact us.

  • Video streaming services
  • Video Production
  • Ad management and operations

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